How we make meatmeat
GOOD Meat is creating a better way to make meat.
We feed cells in a clean, sterile environment, mirroring how an animal grows. By only producing the meat we eat, GOOD Meat has a smaller impact on our planet and avoids slaughter, antibiotics or hormones.
We begin by sourcing the best cells from the best chickens and cows. We painlessly extract cells from an egg or living animal.
We examine the cells and choose the ones most likely to produce the healthiest, most delicious and most sustainable meat.
The cells are “immortalized,” meaning they can continue to divide and produce GOOD Meat indefinitely.
The process unfolds in a bioreactor or “cultivator” — a vessel similar to a beer fermenting tank. The cultivator provides the energy and warmth needed for growth.
We immerse the cells in nutrients similar to what an animal would feed itself in the wild–amino acids, fats and vitamins. There’s no confinement, antibiotics, growth hormones or GMOs.
Soy, pea, wheat, yeast
Soybean oil, corn oil
Corn, yeast, fermentation
Natural ores and all of the above
The cells grow and divide naturally within the cultivator, creating GOOD Meat.
We don’t spend resources to grow feathers or bones, nor do we expend energy on foraging or feeding.
After just four to six weeks, we can harvest GOOD Meat from the cultivator. Because we only grow the meat we eat, there are no animal byproducts.
The result: clean, safe and real meat. Because there’s no slaughter, there’s no risk of fecal contamination or pathogens like E. coli.
We take the harvested cells and create the end product, using processes like molding and 3-D printing. The product is subject to rigorous safety and regulatory review.
We grow the cells on a natural scaffolding so, as they divide, they grow into the desired shape and texture.
We use 3-D printing to build cultivated meat cells into more familiar meat shapes.
Extrusion cooking uses temperature differences and pressure gradients to create a more fibrous, meaty texture.
We use molding as a final culinary technique to prepare GOOD Meat for you to cook.
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